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Tourism

Tourism

Tourism

Prepare for a career in the world's fastest growing industry!

New demands from increasingly sophisticated consumers imply that tourism marketers need to renew their experience offers, promotion and organisational practices continually. Furthermore, public actors must think of new ways to optimise conditions for businesses while simultaneously taking care of natural resources and cultural heritage so that local populations can thrive alongside tourists. The Tourism Programme at Aalborg University addresses the complexity and dynamics of such challenges from a broad social scientific perspective.

The Tourism Programme at Aalborg University is a two-year Master's degree which is offered in English in the university's campuses in Aalborg and in Copenhagen. Aalborg University - in both locations - is the ideal place for your studies if you appreciate the informal and egalitarian tradition of Scandinavia combined with practical, project-oriented learning.

A Master's degree in Tourism from Aalborg University will enable you to manage tourism related projects concerning product and promotion development, organisational transformations and policy issues within one of the largest and most important industries in the world.

 

Du får viden om

  • Consumer studies in tourism - strategic leadership
  • Culture and cultural encounters
  • Tourism experiences and market communication
  • Tourism policy and destination development - change management

Fakta om uddannelsen

Sprog

Engelsk

By

Adgangskrav

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